Time orientation also influences attitudes to activities and change In high-context cultures people are cautious of change. In low-context cultures people desire change, they live faster and change their cultural behaviour faster. For example, US Americans tend to view change as good and desirable, they constantly search for new and better ways of doing things. Europeans may view change as risky since it can threaten traditions. In Asia change may be seen as dangerous since it brings uncertainty that needs to be avoided. In monochronic cultures only ‘one thing can be done at a time'. In polychronic cultures people engage in several activities at the same time because time is expandable.