Like many estate agents, Winkworth Barnet uses direct marketing to proactively generate new instructions. This involves delivering on-going door drop campaigns that are monitored on a weekly and monthly basis.
“We target all of the Barnets, which is an extensive geographical area,” explains Director, Paul Grover.
“Having a distributor that’s reliable and provides us with a highly efficient and cost-effective service is extremely important to us.
“Our mail drop results can fluctuate due to seasonal factors such as school holidays and the festive period, when moving house isn’t a priority for many people. That’s why it’s essential we work with a direct marketing specialist that delivers to a consistently high standard and is prepared to push new boundaries to ensure we continue to get results.”