Andrew Carnegie’ s favorite saying

Andrew Carnegie’ s favorite saying might have been, “Watch the costs and the profits will take care of themselves, “but in an intellectual capital company, it should be, “watch your value and price, and the profits will take care of themselves.” Price is how the firm captures the results of its value proposition, and since an company is what it charges for, focusing on maximizing value is a better metric than maximizing profit, which is nothing but a lagging indicator, derived from value creation