This agreement is personal to the p

This agreement is personal to the parties and, subject to clause 18.2 below, neither this agreement nor any rights, licenses or obligations under this agreement, may be assigned by either party without the prior written approval of the other party.
18.2 Notwithstanding the foregoing, either party may assign this agreement to any acquirer of all or of substantially all of such party’s equity securities, assets or business relating to the subject matter of this agreement or to any entity controlled by that controls, or is under common control with a party to this agreement. Any attempted assignment in violation of this clause will be void and without effect.