When something impresses me, I want to know more, whether it's wine, music, or technology. Months ago, Nvidia dropped off its GeForce GTX 690 and I didn’t know whether to game on it or put it in a frame. This is the story of its conception.
When Nvidia’s GeForce GTX 680 launched, it was both faster and less expensive than AMD’s Radeon HD 7970. But the GK104-based card was still pretty familiar-looking. Despite its conservative power consumption and quiet cooler, the card employed a light, plastic shroud.
That’s not really a big deal in the high-end space. For as far back as I can remember, $500 gaming boards employed just enough metal to support the same plastic shell, but lacked any substantial heft. Cooling fans typically ranged from tolerable under load to “…the heck were they thinking?” And power—well, I was just stoked to see a flagship from Nvidia dip below 200 W.