Although the three soft drinks (Ica

Although the three soft drinks (Ica, Coca-Cola and Pepsi) were all purchased at the same time, the carbon acid was weaker and disappeared easily in some of the drinks, while in others it was much more apparent and lasted longer. As a result, the taste could easily have been affected by this, and thus influencing the blind taste test results. Another factor that could have affected the results was the temperature of the drinks. While in some cases the drinks were icy cold, they were at other times at room temperature, which could have affected the respondents’ taste buds and preferences, and thus a deviation in the results is possible. Moreover, the product that the respondents normally consume is often refrigerated and thus cold, as well as having a higher dose of carbon acid, and as a result, if these variables are altered, the taste could very much have been different from what the respondents are used to, and hence impacting their choice of brands.