Loyal customers are six times more

Loyal
customers are six times more likely to repurchase or recommend the purchase of
the product or service to someone else. Studies have shown that on average,
four percent of the customers will be dissatisfied or complain about the product
and/or service. The various studies have also shown that a dissatisfied customer
is likely to tell nine other people, while a satisfied customer will tell five people
about the good treatment (Cacioappo).