GE’s main corporate website discusses how its other standard products—clothes washers, refrigerators, and light bulbs—are also energy efficient. And the company intends to establish itself as an “energy-services” consultant and to bid on contracts for maintaining water-purification plants and wind farms, a venture that could be five times as lucrative as simply manufacturing the products needed for such projects. The use its website to communicate information about its green products and the efforts to improve its own GHG emissions reduction is an example of commitment #5, listed above: to keep the public informed.