In customer acceptance, the most fa

In customer acceptance, the most factors for restaurant selection are said to be ―location‖ and ―access‖ to the ordering system Ismet Anitsal, Tulay Girard & Meral Anitsal, 2012). Smartphone apps can be used to track current locations of the restaurant. Technology can speed service by reducing the ordertaking time through the use of preorders or handled devices (Sheryl, 2008). Online reservations allow customers to quickly make a reservation at unfamiliar restaurant (Layton, 2006). Online ordering helps restaurants by providing an additional distribution channel (customers may order just because it is easier), provides more opportunities for consistent upselling, and gives restaurants the opportunity to streamline (Webb. 2006). The advent of new technology and smartphones, capable of handling richer information has undoubtedly triggered developments of new mobile contents in various formats, particularly in high resolution video Senn, 2000), so the smartphone apps allows the customer to watch the ambience of restaurant in their own smartphone apps. The Global Positioning System (GPS)-enabled smartphone tells the customer the brand nearest restaurant locations and prices information. (Ksenia Mitselmakher, 2010). The smartphone apps provide the customer to know the parking space available, GPS online order delivery tracking and to check the table availability in the restaurant through the use of smartphone apps. The customer acceptance level is automatically increased due to above valuable information about the restaurant location through the use of smart phone apps.