As a sales manager for a major phar

As a sales manager for a major pharmaceuticals company, you've been asked to promote a new drug that costs $2500 per dose. You've read the reports saying the drug is only one percent more effective than an alternate drug that costs less than $625 per dose The VP of sales wants you to aggressively promote the $2500-per-dose drug.He reminds you that,if you don't,lives could be that might have been saved with that one percent increase in the drug's effectiveness.