THREATSCompetence: the e-commerce f

THREATS
Competence: the e-commerce field has evolved rapidly and it is highly competitive, companies such as EBay, Wal-Mart and Google (see appendix D) are a constant danger to the company.
Inventory: in order to meet delivering times, amazon.com has to maintain an important inventory; this could be risky due to the fact that demand of products is constantly changing.
Performance: the company has to demonstrate and justify the high value that others have given to into the financial market.
Lack of confidence: from individuals to buy online, countries where use of internet is not as common as in developed countries, consumers may present a lack of confidence to process their bank details online, for example, in most of South American countries, EBay (named Mercadolibre.com for South America and Spain) present serious problems with customer payments due to the fact that in various countries, there is no regulation for online payments (Individuals do not trust sells online).