Ethical principles in social research apply to qualitative as well as quantitative research - even though the concrete question and details involved may be very different.Data protection and anonymization may be more easily guaranteed for a single participant the random sampling and statistical analysis of data than fora participant in a qualitative study with purpose sampling and expert interviews.Note in particular that if you plan a survey with repeated data collection from the same people in the first instance you will need to store the real contact data of the participants rights to anonymity and data protection .Contact data and questionnaire responses will need to be separated