Methodology Sample and data collection A convenience sample of 518 individuals was identified among Italian consumers to understand their attitude toward online piracy, with a focus on the music industry, and their interest and willingness to try SBMS
MethodologySample and data collectionA convenience sample of 518 individuals was identified amongItalian consumers to understand their attitude toward onlinepiracy, with a focus on the music industry, and their interest andwillingness to try SBMS