The world’s fastest growing gamingc

The world’s fastest growing gaming
company doesn’t boast top-of-the-line
graphics, heart-pounding action, or
masterful storytelling. It doesn’t make
games for the Playstation, Xbox, or Wii. The company
in question is Zynga, and if you have a
Facebook account, odds are you’re already well
aware of its most popular games. Zynga’s explosive
growth illustrates the potential of social gaming and
the ability of social networks to provide critical data
about a company’s customers.