In the e-business context, website

In the e-business context, website information quality insinuates delivering relevant, updated, and easy-to-understand information to significantly influence online customers’ attitude, satisfaction, and purchases [20]. It is proposed that the higher the quality of the website information, the more online customers would select that website for online shopping

Lee and Kozar suggest that the higher of website quality information, the more user would choose the website for online shopping. Thus, website information quality implies delivering relevant, up to dated, and understandable information to necessarily influence user's attitude, satisfaction, trust, commitment and purchase.

Information quality able to evaluated using data pertinence, currency, and understanding.

Information quality can be measured using information relevance, currency, and understandability. Information relevance includes relevant depth and scope, and completeness of the information. Currency includes updating of the information. Understandability includes ease of understanding and clearness of the information. The significant effects of information relevance [19], currency [38] and understandability [44] on increasing information quality were exhibited in previous studies

These elements are frequently cited as significant reasons for online buying (e.g., Barnes and Vidgen, 2001) and have not been directly examined in evaluations of traditional service quality. The absence of contact with the service provider during online buying increases the need for clarity and precision of information. This dimension measures the Internet user's perceptions of the quality and quantity of commercial or technical information on the services or goods provided by businesses