In terms of the political and legal landscape, firms could be affected by changing laws regarding copyrights of certain types of content, such as movies and television shows that firms rely on to provide to consumers.
Any change in copyright law that affects their ability to distribute this content to consumers could drastically affect business because this content can represent large segments of a firm’s product offering.
Firms are dependent upon content licenses from studios to distribute content, because they usually do not actually produce any content, and any change in these licenses could cripple their business model (Fritz, 2009).