the effects of electronic commerce Applications in smes
Electronic commerce provides important opportunities to SMEs in reaching new markets and
competing with rivals. Virtual shops on internet enable SMEs to reach distant markets by offering an effective and economical marketing channel.Therefore SMEs obtain a chance to enter global markets without necessitating high investments and expenditures and offer inexpensive, fast, and high quality products in these markets.On the other hand product
development and marketing processes are shortened in SMEs, where electronic commerce
is actively used.In the past, thanks to the application followed/copied large scale enterprises, obtained critical time advantages in product development and marketing processes of information technologies, SMEs that