Three Ways to Market With Pinterest

Three Ways to Market With Pinterest
You can leverage Pinterest for your business three ways: gathering ideas, pushing out content
and providing supplemental resources.
Letʼs look at each of them.
Gathering Ideas
At its base level, Pinterest functions as an online bulletin board for your ideas and inspiration.
Gathering these ideas can work two ways: as inspiration for your own business and as a
helpful resource for your followers.
For instance, Lucky Magazine has a board of Editorʼs Inspiration - models, fashion trends and
artsy photographs that their editor pins for her own inspiration. Jewelry company Zales, on the
other hand, curates a board of wedding ideas for newly engaged brides-to-be. Both boards
show off the brandsʼ personalities by gathering ideas in different ways.