The Internet, as a means of virtual

The Internet, as a means of virtual organising, has become a central part of a
commercial drive towards systemic innovation and the re-evaluation by many
of value creation. A major shift in the communications between business
organisations is taking place, which is actually redefining organisations and
commercial transactions. The Internet has become a key element in moulding
and propelling business into new directions in the traditional marketplace and
emerging marketspace. Successful organisations in particular on the Internet
are showing unprecedented levels of integration across the supply chain in the
pursuit of both process and product innovation