6. Future Studies
One of the limitations of this research paper came from the sampling technique. Since there was an unknown
population, many techniques could be utilized to obtain better samples. Therefore, in order to get more specific
results, the future research should survey a variety of customers based on their areas of residence to obtain
representative opinions from a variety of areas for traditional markets in Thailand.
Acknowledgements
The author would like to thank the Research and Development Institute, Suan Sunandha Rajabhat University,
Bangkok, Thailand for financial support. Also, the researcher would like to thank Director of Centre for ASEAN
Studies and Training for proof reading this research paper.